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Bert Thomas - Walton on the Naze is So Bracing

Bert Thomas (1883 - 1966)

Walton on the Naze is So Bracing, Savage Club House Dinner, 1937

£975.00

SKU: 7658
Signed and inscribed
Pen and Ink, and crayon with highlights in white,  on Reeves commercial art board
10 1/2 x 15 in. (26.8 x 38.2 cm)



Presentation:
framed

Size:
Height – 26.8cm x Width – 38.2cm

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1 in stock

DESCRIPTION

Provenance:
Private Collection

Literature: Llewellyn, Sacha, and Paul Liss. Portrait of an Artist. Liss Llewellyn, 2021, p.217.

Having studied in Antwerp and Paris, during which time he was influenced by the famous poster artist Alphonse Mucha, John Hassall became one of Britain’s most success graphic artists of his generation. His work was characterised by the use of flat colours enclosed by thick black lines,  a style widely recognised when, from 1895 he began work as an advertising artist for David Allen & Sons, a career which lasted fifty years,  and included iconic  posters such as  “Skegness Is so Bracing” (1908). Between 1896 and 1899, he produced over 600 theatre poster designs for the firm.

In 1900, Hassall opened his own New Art School and School of Poster Design in Kensington.  The Hassall brand was thus pass onto a new generation: Annie Fish, Bert Thomas, Bruce Bairnsfather, H. M. Bateman and Harry Rountree were among his students.  He also belonged to several clubs, including the Langham (until 1898), the Savage, and the London Sketch Club, of which he was a President from 1903- 1904. Dudley Hardy and with Cecil Aldin, were life long friends He was, not surprisingly, the  subject of numerous  portraits by his students and admirers .

This design is a caricature of Hassall’s most famous poster Skegness is so Bracing:

 

 

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THE ARTIST

Bert Thomas
Bert
Thomas
1883 - 1966
Herbert Samuel “Bert” Thomas (1883-1966) was the British artist who created the famous First World War cartoon entitled ‘Arf a mo’ Kaiser.
Thomas, who was born in Newport, Gwent in 1883, served an apprentice as a commercial metal engraver, specialising in the design of brass door plates.
As a sideline Thomas drew cartoons, many of which were accepted for publication by The Bystander, The Graphic and the prestigious Punch magazine in the pre-war years.
With the outbreak of war in Europe in 1914 Thomas enlisted with the Artists’ Rifles alongside other notable illustrators including Paul Nash.  It was during this time that Thomas drew his most famous cartoon of a British private lighting his pipe with the caption ‘Arf a mo’ Kaiser, the purpose of which was to raise funds to supply tobacco and cigarettes to front-line soldiers.
It succeeded admirably, raising almost £250,000.  Such was the cartoon’s popularity that it was re-used during the Second World War, re-titled ‘Arf a mo’ ‘itler.
Thomas’s published cartoon books include Red and Black: A Book of Drawings (1928), Fun at the Seaside (1944) and A Trip on a Barge (1947).  He also sketched portraits in the 1930s and 1940s, which included Sir Oswald Mosley and Nancy Astor.
He died in 1966.
Go to artist page

MORE PICTURES BY ARTIST

Bert Thomas - Walton on the Naze is So Bracing
SKU: 7658

Bert Thomas (1883 - 1966)

Walton on the Naze is So Bracing, Savage Club House Dinner, 1937

£975.00